Ecom CFO logo with shopping cart icon
Schedule Call

Category: Newsletter

Ecom CFO Notebook logo with shopping cart icon.
  • Newsletter

Ecom CFO Notebook – 2026 baseline revenue growth

A data-backed look at why 10% revenue growth is the right baseline for 2026...
Read More
Ecom CFO Notebook logo with shopping cart icon.
  • Newsletter

Ecom CFO Notebook – 2025 Annual Shareholder Letter

My 2025 Annual Shareholder Letter...
Read More
Ecom CFO Notebook logo with shopping cart icon.
  • Newsletter

Ecom CFO Notebook – Q3 Benchmark Report Preview

Q3 Benchmark Report Preview...
Read More
Ecom CFO Notebook logo with shopping cart icon.
  • Newsletter

Ecom CFO Notebook – excess cash management execution

A breakdown of how to choose your treasury management platform...
Read More
Ecom CFO Notebook logo with shopping cart icon.
  • Newsletter

Ecom CFO Notebook – excess cash management

My framework for handling excess cash in the business...
Read More
Ecom CFO Notebook logo with shopping cart icon.
  • Newsletter

Ecom CFO Notebook – cashflow automation

Why automation in cash flow forecasting only works when your financial foundation is organized...
Read More
Ecom CFO Notebook logo with shopping cart icon.
  • Newsletter

Ecom CFO Notebook – cash decision making

We break down how to turn your cash flow forecast into a decision-making tool using a simple “constraints and opportunities” framework...
Read More
EcomCFO Notebook logo with shopping cart icon
  • Newsletter

Ecom CFO Notebook – team trip reflections

Reflections from our team offsite to Argentina...
Read More
Ecom CFO Notebook logo with shopping cart icon.
  • Newsletter

Ecom CFO Notebook – cashflow forecasting mechanics

Part 2 in our cashflow series...
Read More
Ecom CFO Notebook logo with shopping cart icon.
  • Newsletter

Ecom CFO Notebook – cashflow

An introduction to our cashflow series...
Read More
Ecom CFO Notebook logo with shopping cart icon.
  • Newsletter

Ecom CFO Notebook – G&A

Biggest takeaway from the Q2 Benchmark Report...
Read More
Ecom CFO Notebook logo with shopping cart icon.
  • Newsletter

Ecom CFO Notebook – progress

Reflections from Camp A2X...
Read More
Ecom CFO Notebook logo with shopping cart icon.
  • Newsletter

Ecom CFO Notebook – Q2 Benchmark Report Preview

A sneak peak at our Q2 benchmark report results......
Read More
Ecom CFO Notebook logo with shopping cart icon.
  • Newsletter

Ecom CFO Notebook – the issue with KPIs

What operators get wrong about tracking "everything"...
Read More
Ecom CFO Notebook logo with shopping cart icon.
  • Newsletter

Ecom CFO Notebook – prioritize with rocks

How to make sure your high-ROI projects actually get finished....
Read More
Ecom CFO Notebook logo with shopping cart icon.
  • Newsletter

Ecom CFO Notebook – Cash Unlocks Insights

My biggest takeaways from the Cash Unlock Report (with David Segal)...
Read More
Ecom CFO Notebook logo with shopping cart icon.
  • Newsletter

Ecom CFO Notebook – our issues list

Moving faster with your team...
Read More
EcomCFO Notebook logo with shopping cart icon
  • Newsletter

Ecom CFO Notebook – strategy vs execution and defining core focus

Finding your core focus...
Read More

📬 Subscribe to Ecom CFO Notebook

"*" indicates required fields

This field is for validation purposes and should be left unchanged.

🧠 Recommended Reading

2026 DTC Revenue Planning Guide cover page

What's inside:

  • Macroeconomic indicators from the Federal Reserve Bank of St. Louis
  • Shopify GMV Benchmarks
  • Revenue Growth Benchmarks from 20+ brands in our client base

Get Our DTC Revenue Planning Guide

Yes, we ask for your email

We’re the only firm who publishes ecom specific macro data to help you plan for the year ahead

"*" indicates required fields

This field is for validation purposes and should be left unchanged.

We respect your privacy. No spam, unsubscribe anytime.

Maybe later