Better Informed. Take Action. Keep your ass solvent.
Cut through the noise.
Our weekly briefings give ecommerce founders strategic finance insights they can actually use — less memes, more margin.
Every month, when we sit down with clients, we hear some version of the same question: “What are you seeing in the market”? We see the books across
As a firm, we don’t know everything about everything. We help founders understand the financial implications of their decisions. But when it comes to thinking through those decisions,...
In a previous email, we talked about the P&L review to spot problems in your company before they snowball. Today is the balance sheet. When I do this...
Whether you’re doing this solo, with your executive team, or with a third-party (like an advisor) set aside dedicated time each month as your financial deep-dive day (preferably...
Recently, we wrote about financial reporting, and how different layers of abstraction allow you to zoom out and make better decisions, faster. In this piece, we’re diving into...
Whenever we (or any CFO) work(s) with a client, two of the biggest objectives are: First, clean up and organize the books to achieve reliable data Two, port...
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