The ecommerce business landscape is cluttered with metrics that can be overwhelming to the average business owner. Owners need to know the key ecommerce metrics that matter the...
Customer Lifetime Value (CLTV or CLV), also referred to as Lifetime Value (LTV) is one of the most misunderstood metrics when measuring an ecommerce business’s performance. In this...
I often get the question from new clients of “what does the team actually do” during the month. It’s not offensive. It’s a fair question. It’s like...
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