The Ecom CFO Notebook

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Our weekly briefings give ecommerce founders strategic finance insights they can actually use — less memes, more margin.

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Key Insights from Our Q1 P&L Benchmark Report

Every month, when we sit down with clients, we hear some version of the same question: “What are you seeing in the market”? We see the books across

Recent Posts

Bonus: EcomCFO.co – Sam Hill: Make Your Finances Anti-Fragile

How to make better financial decisions not just in the face of a looming recession but making the right decisions for decades to come....

Cash v Accrual Basis Accounting: What’s Best for your Ecommerce Business?

At some point, companies grapple with the question of cash v accrual accounting to record their financial transactions. The concern is valid as the two accounting methods have...

How to Find Contribution Margin

You look at various metrics to measure your company’s success: ROAS, conversion rate, customer lifetime value, average order value – you name it. However, one critical metric is...

Amazon Seller Accounting: Proven Tips For Starting and Scaling

The best Amazon sellers aren’t just researching and listing products. They are thinking through their entire business, including accounting. As you scale your business, you’ll realize the need...

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